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AI-Powered Software House

Custom software for your business, shipped 2× faster.

Embrace ID is a software house in Indonesia. Our senior engineers use AI-assisted workflows to build custom software for whatever your business needs, from web apps and e-commerce to internal systems and complex ERP. You get it faster, and quality doesn't slip.

Senior engineers
From web apps to ERP
Transparent process
ERP · Live

Revenue

Rp4.8 M

Orders

1.284 12%

Stock

98%

Weekly sales+24%
Wellen Print · #10428Fulfilled
JSB Store · #10429Shipped
2× faster builds
Real-time sync

Trusted by businesses across Indonesia

Bazaar ElektronikBazaar Elektronik
Services

One Indonesian software house for all your software.

Web apps, online stores, internal systems, complex ERP: we build the whole stack.

End-to-End Custom Software

Embrace is a full-service software house. We design and build whatever application your business needs, from web apps and internal systems to e-commerce and large-scale ERP.

Web apps & portalsE-commerce & marketplacesInternal systems & ERPIntegrations & AI automation
Explore all services

ERP Development

Custom ERP that brings inventory, sales, finance, production, and HR into one platform. Our ERP systems already run in production.

Explore ERP

E-Commerce Platforms

Fast online stores and marketplaces built to convert, with payments, logistics, and system integration that run smoothly.

Learn more

AI Automation

Build AI into your products: chatbots, workflow automation, and smarter analytics.

Learn more

API & Integrations

Connect the systems you already use: payment gateways, marketplaces, accounting, and logistics.

Learn more
The AI Advantage

AI at every stage of delivery.

We use AI to get more done, not for show. It speeds up discovery, coding, testing, and documentation, and quality stays where it should be.

2×
Faster delivery
40%
Lower dev cost
3×
Automation coverage
01

Accelerated discovery

AI summarizes requirements, maps business processes, and drafts specs in days, not weeks.

02

AI-assisted coding

Senior engineers lead and AI speeds up the rest, so boilerplate, refactors, and integrations get done much faster.

03

Automated testing

AI helps write tests and run QA, so bugs get caught earlier.

04

Living documentation

Technical docs and user guides are generated automatically and stay in sync with the system.

How We Work

Five steps to a successful launch.

Every project follows the same clear path, sped up with AI.

01

Discovery

A kickoff session with your team to map goals, constraints, and the systems you already have.

Week 1
02

Design

Wireframes, system architecture, and database schema that match how your business works.

Week 1–2
03

Build

Short sprints with a demo every week. Senior engineers use AI tools to move faster.

Week 2–N
04

Deploy

CI/CD pipeline, load testing, a staging environment, and a clean production launch.

Launch day
05

Support

Monitoring, feature improvements, and full engineering support after launch.

Ongoing

By the numbers

Our track record so far.

8+

Systems shipped

ERP, e-commerce & internal

2×

Faster delivery

vs. traditional agencies

98%

On time

shipped on schedule

4+

Years of experience

building enterprise software

Engagement Models

Three ways to work with us, one standard.

This isn't a price list. It shows how we scope fixed builds, monthly retainers, and dedicated teams, so we agree on the commercial side before any work starts.

01 · Fixed Scope

Project-Based

One release, with outcomes, scope, and timeline agreed up front. A good fit for new MVPs, websites, portals, and internal tools.

4–12 weeks
Discovery & release shapingUX/UI direction & technical planningImplementation, QA & launchPost-launch warranty window
Scope a Fixed Project
Most Popular

02 · Monthly Rhythm

Retainer

A monthly commitment for ongoing improvements and a roadmap that keeps moving. A good fit for existing platforms that need regular work.

Monthly sprint cadence
Backlog planning & priority reviewsFeature development & technical improvementsMaintenance, monitoring & supportRegular demos & roadmap input
Discuss a Retainer

03 · Extended Capacity

Dedicated Team

Product and engineering capacity inside your team for larger roadmaps. A good fit for long programs without hiring in-house.

3+ month engagements
Dedicated delivery teamProduct, engineering & QA ritualsArchitecture stewardship & documentationStakeholder communication & roadmap governance
Plan Team Extension

Not sure which one fits? We'll help you choose based on how settled the scope is, how much your team can take on, and how long the system needs to keep growing.

Embrace Development

Embrace development that understands the business, not just the brief.

For founders and operations teams, embrace development means a partner who maps the process with you, picks the right technology, and ships software your team can rely on every day.

01
Discovery that turns business processes into release scope
02
Senior engineering for web apps, ERP, integrations, and automation
03
QA, documentation, and handover so the system can keep growing

Ready to start?

Build systems that work.

Tell us about your project. We'll get back to you within one business day with clear next steps.

2×
Faster than traditional agencies
8+
Web, e-commerce & ERP systems shipped
98%
On-time & on-scope delivery
Chat with us